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Booth Setup Tips

Practical advice for exhibitors setting up at a trade fair.

A well-run booth is the difference between a busy floor and a quiet one. A few basics go a long way.

Tips

Design for a 3-second impression

Passersby decide whether to stop within seconds — keep your signage bold and simple.

Bring more business cards than you think

Popular booths run out fast — overestimate.

Staff your booth in shifts

Keep your team fresh across long exhibition days.